
Industry
Retail Industry
Our Role
Creative Strategy, Performance Marketing
Other Projects
How Albatrot transformed Global Malls Divinity’s Instagram into a footfall driver
Global Malls Divinity, a premium neighbourhood mall in Bengaluru, faced low awareness and minimal online engagement, leading to limited footfalls and under-attended events.
Albatrot stepped in as their digital strategy partner to transform their Instagram presence into a conversion driving channel.
We shifted their language from formal to conversational, paired with vibrant colours, bold typography, and dynamic layouts that reflected the mall’s lively environment. Through a clear, CTA-led creative approach, we built engaging filler content while consistently promoting events and activities to spark curiosity and drive visits. Paid media efforts focused on follower growth for validation, while strategic campaigns and precise targeting ensured event promotions led to sold-out success, transforming Divinity’s online presence into a consistent driver of in-mall traffic.














