"It's a Brand New Day, let's Brew It Up!"
Waking up to a Brand New Day in a digital world, Society Tea awarded us with a mandate to establish a strong digital presence while creating awareness for both, the mother brand and its photo essay project - Tea Society Called India. Our goal was to humanise the brand by creating connections and form a bond with tea drinkers across the country and unite them over one thing and one thing only- the Universal Love for Tea.
Our journey took off with them on #InternationalTeaDay!
For The Tea Society Called India
Capturing everyday surrealism in quaint regions, with flavours and emotions abound, we've found through people and tea rituals, the #TeaSocietyCalledIndia
Social Media Engagement